The platform is rolling out a updated setting that enables them to reduce the amount of AI-made media appearing in their feeds. This move comes as the platform disclosed that it presently contains more than 1 bn AI-generated clips.
Testing and Rollout
The new functionality is in a pilot phase over the coming weeks before a full-scale rollout. This advancement comes amid a surge in AI-generated material, fueled by recent AI video creators.
AI Content on Other Platforms
It has been noted that almost one in 10 of the most rapidly expanding content creators on a competing service primarily display content made by AI. A considerable share of this output is deemed low-quality AI content, a term for substandard, bulk-generated content that is typically absurd or bizarre.
“We know from our community that numerous viewers appreciate content produced via AI tools, ranging from computer-generated images to educational videos, and we aim to offer the community the ability to increase or decrease of that, according to their own choices,” commented a company executive.
Volume and Proportions
TikTok announced that there are currently over a billion videos on its network identified as made with AI. In total, more than 100 million media items are added to the platform every day, making AI content a minor percentage of its complete catalog.
User Control Features
Users will be capable of decrease or raise the volume of AI content they see by using the “manage topic” setting in the app and picking “AI-generated content”. Additional categories that are already be modified under the filter encompass news, clothing, cosmetics, and dance.
Platform Guidelines
The platform’s rules oblige creators to identify “realistic” artificially created content, and it forbids dangerous fake videos of public figures or crisis events. Any realistic AI-generated clip that is without a tag can be taken down under its terms of service.
Additionally, the service will henceforth add an “AI-made” tag to content created with its own AI tools, or detected by an cross-platform project for identifying content made by AI. This measure is designed to stop users from attempting to circumvent the disclosure requirement.
AI Literacy Programs
The company is furthermore establishing a $2m awareness program for specialists and organizations to produce learning resources about responsible artificial intelligence. This program will assist non-profit groups dedicated to educating programming and robotics.
Platform Protection
TikTok has defended its moderation strategy, following debate over plans to cut jobs for hundreds of safety staff in the United Kingdom. TikTok is expected to reduce hundreds of positions in its content moderation department in London, with labor groups and digital protection specialists raising concerns that humans are being replaced by machine-led review.
A company official explained that human moderation would remain essential, but artificial intelligence can protect employees by eliminating the most harmful content ahead of it is viewed by people. TikTok stated a notable drop in shocking and graphic content reviewed by human moderators over the past year due to reliance on its machine learning processes.
“We think that it’s essential to integrate people and machines to maintain a secure environment,” the executive stated. “We’ll have people as involved in the system, but we also think it’s highly necessary to reduce exposure to unsafe media as rapidly, which is why a significant AI assistance is really helping us process content quickly.”
